BTS Label Big Hit Entertainment Restructures Executive Leadership – Variety


South Korean music manufacturing, artist administration and publishing firm Big Hit Entertainment, whose roster of artists consists of Okay-pop bands BTS and Tomorrow X Collectively, has rejigged its senior administration group.

Founder and CEO Bang Si-Hyuk has additionally taken on the function of chairman. He’ll now be supported by Lenzo Yoon as world CEO, and Jiwon Park as HQ CEO. Si-Hyuk will oversee the corporate’s core enterprise, whereas persevering with to supervise music manufacturing and inventive operations.

Yoon, who was beforehand CEO of the enterprise group at Big Hit, will now be accountable for growing and implementing the corporate’s world technique. Whereas specializing in the live performance, IP and platform companies, Yoon will lengthen his function to drive the expansion of Big Hit in new markets, particularly North America and Japan. To attain this, Big Hit just lately based Big Hit America within the U.S. Primarily based within the U.S. workplace, Yoon will associate with “top-tier” companies and make the most of a “localization technique.”

Park, who was beforehand CEO of Nexon Korea and world COO of Nexon Japan, will take the helm of Big Hit’s company operations in South Korea.

Big Hit mentioned it had accomplished a “systematic course of” to organize for “innovation” within the leisure trade. It added that it’ll “constantly innovate” and develop its enterprise by persevering with to use its profitable formulation, however now based mostly on “a extra environment friendly and secure administration construction.”


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