ITV Mulls ‘Love Island’ Cancellation, Coronavirus Insurance Woes – Variety


ITV’s director of tv Kevin Lygo has stated the U.Okay. industrial broadcaster might want to “up its recreation” to maintain audiences engaged and away from the lure of content-rich streaming giants comparable to Netflix and Disney Plus.

Throughout a digital session hosted by the Edinburgh TV Competition, the chief stated the broadcasters’ scores are up in information and daytime however flagging within the peak 8-10 p.m. slots, when terrestrial channels are most susceptible to a gradual provide of slick exhibits supplied by SVODs. Netflix, specifically, has loved success throughout lockdown with docuseries “Tiger King” and, most not too long ago, the intelligent launch of actuality present “Too Sizzling to Deal with,” which targets the identical viewers as ITV’s greatest present, actuality competitors “Love Island.”

“We’ve had some large hits with ‘Quiz’ and ‘Beat the Chasers’ however even there you may see individuals’s habits are altering as a result of they’re discovering Netflix, Amazon, Disney Plus storing issues up,” stated Lygo.

“In that 8-10 p.m. zone, I’m involved we have to up our recreation to maintain individuals staying and watching us. Habits will [change] relying on nonetheless lengthy this goes on for,” he continued. “Not having the strongest of summer time schedules now as a result of we don’t have the game, and working a number of repeats, are individuals going to get out of the behavior [of watching broadcast TV]?”

Lygo additionally forged the primary indicators of doubt as to this summer time’s version of “Love Island,” which historically airs on ITV2 in June and July. As revealed by Variety earlier this month, the broadcaster was understood to have been contemplating a U.Okay. shoot for this system, and shifting its air date to August and September.

Lygo stated the broadcaster is now contemplating the feasibility of a summer time outing. “Will Mallorca open its doorways to tons of of manufacturing individuals arriving? Will there must be a quarantine? Now we have to issue all that in,” he stated.

“Additionally, what sign may or not it’s sending out if we’re doing a present the place everyone seems to be crammed collectively, slobbering over one another and the remainder of the world is informed, ‘Don’t go close to anybody within the park.’ I’m a bit uneasy about that,” stated Lygo.

ITV will “decide within the correct means fairly quickly” however “it impacts lots of people and there’s an enormous industrial affect for us.” Lygo additionally revealed that the group checked out doing “Love Island” in Cornwall, a scenic coastal area in western England, made well-liked in recent times by BBC drama “Poldark.”

“I don’t suppose making it within the U.Okay. could be the identical present, and we don’t need to not make the identical present now we have made as a result of it’s been so profitable,” he stated.

Elsewhere, ITV head of leisure Katie Rawcliffe confirmed the broadcaster is presently casting the second season of “The Masked Singer,” which debuted in January and pulled in sturdy scores throughout its run.

“We need to undoubtedly do it,” stated Rawcliffe. “We’ll most likely do it with or with out an viewers, and we’ll get the casting proper.”

ITV’s major experiment in drama manufacturing throughout lockdown goes to air subsequent week with “Isolation Tales” from “Philomena” author Jeff Pope — a four-part sequence of 15-minute shorts conceived by Pope.

“It’s not the way forward for drama, however it’s one thing we wouldn’t have contemplated earlier than and after we see them subsequent week, we’ll suppose, ‘Hm, perhaps we are able to do that extra typically,’” stated Lygo, noting manufacturing wrapped earlier this week. “We’ve realized a number of methods about methods to shoot correctly from that.”

Lygo additionally didn’t maintain again in discussing the insurance coverage pitfalls confronted by U.Okay. producers and broadcasters trying to get cameras rolling once more within the coming months.

“It’s an enormous difficulty for each manufacturing,” stated Lygo. “For those who’re making ‘The Voice,’ how do you guarantee towards, midway by filming, not having the ability to keep on? What occurs if somebody does get in poor health throughout manufacturing? Insurance firms in the meanwhile are saying, ‘No, I don’t suppose so, we’re not going to insure that.’”

The chief revealed that broadcasters are pressuring the federal government to “go to the insurance coverage {industry} and say, ‘Oy, you’ve obtained to do your bit to assist out right here.’ This shall be industry-wide, not simply tv — it’s all the pieces. And it could be that the broadcaster has to take a deeper breath and go, ‘Nicely, we’ll take the danger and do it.’ However now we have to determine what meaning to us financially.’”

Promoting on ITV has been “severely hit” by COVID-19, stated Lygo, who admitted that advert income for April and Could are “actually shaky.”

“However we’re an enormous sturdy firm with large pockets and assets and credit score all over,” stated Lygo. “We are able to journey this for some time.” The chief highlighted that ITV Studios has been hardest hit by the pandemic, with round 80% of all work suspended.


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